Antiracist by Design
Antiracist by Design
By Crystal C. Hall and Mindy Hernandez
By Crystal C. Hall and Mindy Hernandez
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About the Book
About the Book
Antiracist By Design provides the tools and a roadmap to an antiracist approach to applied behavioral science, including a step-by-step guide to reimagined behavioral design processes, “fan fiction” with antiracist makeovers to classic studies, and a revised behavioral map template that prompts users to consider systemic barriers. Written for anyone who wants to make the world a more just place, Hall and Hernandez use scholarly research alongside accessible stories (from Mozart and Chris Rock to the TV show Insecure) to illuminate ways we can drive racial justice forward. Everyone from scholars to students to NGO program designers, will benefit from these renovated best practices.
Reviews
Reviews
“Drawing on extensive experience, Hall and Hernandez provide a lucid account of the systemic factors that hold back BIPOC populations and chart a path forward for antiracist public policy and behavioral science.”
George Loewenstein, Professor of Economics and Psychology, Carnegie Mellon University
“Required reading for leaders interested in centering equity and justice in their work and organizations. I wish it had been around during Sierra Club’s journey—our road would’ve been smoother and more inclusive!”
Ramon J. Cruz, former President, Sierra Club
“Compelling, well-researched, and a must-read for every behavioral scientist, Antiracist by Design offers a blueprint for working more inclusively.”
Katy Milkman, author of the international bestseller How to Change
“Powerful, unique, and urgent—this is the guide we need to fulfill the promise of behavioral science.”
Michael Hallsworth, Chief Behavioral Scientist, the Behavioral Insights Team; coauthor of Behavioral Insights
About the Authors
About the Authors
Mindy Hernandez
Mindy Hernandez
Mindy Hernandez is Director of the Living Lab for Equitable Climate Action at World Resources Institute. Mindy’s work focuses on the intersection between applied behavioral science, pro-social behaviors and racial justice. She has collaborated with industry, government agencies at the local, state, federal and international levels. She lives in DC with her husband and two children.
Crystal C. Hall
Crystal C. Hall
Crystal Hall is the John and Marguerite Walker Corbally Professor in Public Service and Adjunct Associate Professor of Psychology at the University of Washington. Her research pursues the integration of psychology into the design and implementation of social policy. She has collaborated with government agencies at the local, state, and federal level. She lives in Seattle, WA with her husband and three children.
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